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Putting the record straight on Preferred Agent mailing


Your story about Thomson’s second mailing blunder, (Travel Weekly October 4), was unrepresentative of what happened. We did not make a second mailing blunder.



We have already apologised to all concerned for the first error we made with the Preferred Agent mailing.



The 500,000 remailing referred customers to up to four Preferred Agents within a 15-mile radius of their home. In the light of what has happened, the response has been very positive from agents and customers. There have literally been half a dozen database queries which are currently under investigation.



I would like to put the record straight on some of the quotes you chose to use in your story.



Of the three Midconsort members quoted, Ross and Brown Travel has had almost 1,000 customers referred to the agency.



The two others quoted, B&H and Letts Travel, were too new to the Preferred Agent scheme to be included in the mailing. So there was no error made.



We are prepared to accept criticism when we have done something wrong – not when we haven’t.



ManuelMascarenhas



Director of sales



Thomson Holidays



London


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