The Co-operative Travel has seen an increase in holidays bookings to Egypt for the half-term holiday this month.
Bookings to Sharm el-Sheikh have increased by 142% on last year for the week beginning October 26 following a “significant” fall in the cost of holidays to the resort.
The average selling price for a family holiday to Sharm el-Sheikh has dropped by 20.7%, from £2,394 to £1,898. Meanwhile, the average price of holidays to Tenerife, still the number one family destination, has risen by 14.7%.
Spanish destinations have lost out due to the weak value of the pound against the euro, reported the group.
Director of retail distribution Trevor Davis said: “Holiday destinations like Tenerife will always be popular in October as they offer good weather with relatively short flight times.
“However, there has been a shortage of late deals this year, and with the euro still high, families are looking further afield for value. Resorts such as Sharm el-Sheikh also benefit from having a large selection of all-inclusive hotels, so families can budget for their holiday before they travel.”