Travel Weekly has unveiled a new design and content for its weekly magazine alongside three trade-focused initiatives at a special 50th anniversary event.

More than 170 guests were given an exclusive preview of the new look and plans at Travel Weekly’s Future of Travel Selling event at Google’s offices in central London on Thursday.

The event is part of a year-long calendar of activity to celebrate 50 years since Travel Weekly was first published as Travel News, and its tenth year as an independent business.

The new-look magazine will arrive on desks from next Thursday, May 16, and follows extensive reader research which also helped the Travel Weekly editorial team develop the magazine’s content to ensure it continues to be the number one choice for the travel trade.

Editor-in-chief Lucy Huxley said: “We are incredibly proud of our market-leading portfolio of magazines, websites and events, and we constantly listen to our readers and partners to ensure we continue to improve everything we do.

“Our 50th anniversary year was the perfect time to unveil a fresh new look and revamped content for our flagship magazine, as we continue to introduce a range of initiatives and projects to inform, inspire, support and connect the travel trade.”

In addition to an exclusive preview of the new design, guests were also told about three projects with the travel trade at their heart which will be officially unveiled in next week’s magazine.

They are:

Travel Weekly’s Future of Travel Selling Conference

futureResponding to the incredible demand for Thursday’s Future of Travel Selling business breakfast, Travel Weekly is teaming up with Google again for a full-day event later in the year.

The Future of Travel Selling Conference in October will delve deeper into the challenges and opportunities facing the travel trade, with a raft of speakers due to be announced in the coming months.

Travel Weekly’s Mental Health Matters series

mentalReflecting an increasing focus on mental health in the workplace, Travel Weekly is to launch a programme of events and editorial features to support and educate the travel industry.

The Mental Health Matters series will officially launch during Mental Health Awareness Week and will include a special business breakfast in July featuring a range of experts including those who can talk first-hand about the importance of good mental health at work.

Travel Weekly’s The £100k Pitch competition

100kDemonstrating its commitment to supporting the next generation of the UK travel industry, Travel Weekly has teamed up with four industry investors to create an incredible £100,000 investment pot for a fledgling travel business or idea.

Travel industry Investors Steve Bacon, Andrew Botterill, Irene Hays and Kane Pirie will each contribute £25,000 for The £100k Pitch competition, with budding entrepreneurs tasked with putting forward their ideas in an attempt to secure investment and support.

Further details of all three projects and coverage of the Future of Travel Selling event will be in the first new-look edition of Travel Weekly on May 16.