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Vail Resorts extends grip on US ski sector with $264m acquisition

Dominant North American ski region operator Vail Resorts has further extended its reach by acquiring 17 ski areas.

The company is taking over Peak Resorts for $264 million to add ski operations close to ten US cities.

These include New York, Boston, Washington DC, Baltimore, Philadelphia, Cleveland, Columbus, St. Louis, Kansas City and Louisville.

Others are located in New Hampshire and Vermont, adding to a network that extends from Colorado, California, Nevada and Utah to British Columbia in Canada, Minnesota and Michigan.

Vail Resorts chairman and CEO Rob Katz said: “We are incredibly excited to have the opportunity to add such a powerful network of ski areas to our company.

“Peak Resorts’ ski areas in the north-east are a perfect complement to our existing resorts and together will provide a very compelling offering to our guests in New York and Boston.

“With this acquisition, we are also able to make a much stronger connection to guests in critical cities in the Mid-Atlantic and Midwest and build on the success we have already seen with our strategy in Chicago, Minneapolis and Detroit.

The acquisition fully embodies our philosophy of making skiing and riding more accessible to guests across the US and around the world.”

Peak Resorts president and CVEO Timothy Boyd added: “Vail Resorts has a proven track record of celebrating the unique identity of its resorts, while continually investing in the guest and employee experience.

“For this reason, we are confident that our resorts and employees will continue to thrive within the Vail Resorts network.

“We are very proud of our track record over the last two decades in building the breadth, quality and accessibility of our resorts. We are thrilled that our guests will now have access to some of the world’s most renowned resorts.”

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