The Festival de la Plaisance de Cannes has been renamed and in its 37th year will now be called the Cannes Yachting Festival.

The event, which takes place from September 9 to 14 in the Bay of Cannes, showcases the latest boats from the world’s finest shipyards.

Boats on show will include the Benetti Tradition Supreme 108 with its hybrid diesel-electric model; the debut of the 58 HT Chaseboat from Otam celebrating its 60th anniversary; the Riva Mythos 122; the Lagoon 630 Motor Yacht. the 1st motoryacht of the French Shipyard; and the Beneteau Oceanis 60.

More than 500 new crafts and 50 second hand boats – with both sails and engines, mono and multi-hulls – are expected to dock at the festival to launch in the 2014-2015 season with more than 50,000 visitors expected.

To coincide with the rebrand of the festival, the Nice-Côte d’Azur Chamber of Commerce and Industry, has undertaken major renovations to Cannes’ marinas.

For 2014 the layout of the show has been simplified and will now be divided into eight different exhibitor category zones each with its own name and associated colour, for clearer navigation.

The Vieux Port will showcase inspiring new models and products, with a mix of motor boats and sailing boats ranging from 5 to 50 metres on the water, and parts manufacturers and service companies positioned on the land.

At the other end of the Croisette, Port Pierre Canto, that is also finishing a makeover that began in autumn 2012, will reveal a brand new harbour master’s office, to restore the area to all its glory.

It will also act as the destination where the world’s most important brokers will gather at the Espace Brokerage & Charter. As well as a range of used boats, companies offering brokerage, charter,  and services will also be present.

cannesyachtingfestival.com