The Duchess of Northumberland, the visionary behind Alnwick Castle and its garden – the largest visitor attraction in the north-east – is the latest speaker confirmed for next month’s 2014 Travel Convention.
She will be talking about her collaboration with headline sponsor Fred Olsen Cruise Lines on an exclusive cruise themed around secrecy and suspense.
Alnwick Castle has found fame as the setting for Hogwarts School of Witchcraft and Wizardry in the Harry Potter films.
Abta will also reveal the identity of a special performer for the 2014 convention at 3pm on Tuesday.
The name of the US R&B singer will be revealed on Twitter by @ABTAtravel with clues being released throughout the day using the #abta14 hashtag.
The star will be flown in especially by Avis and will appear at the Convention Bar on September 22 in the Slovenian capital Ljubljana.
Abta chief executive Mark Tanzer said: “We are delighted that Her Grace, Duchess of Northumberland is joining our impressive line-up of speakers and delegates can look forward to hearing about her work with The Alnwick Garden and Fred Olsen.
“As well as excellent daytime sessions, the Travel Convention is a great opportunity for delegates to network and enjoy themselves and I’m sure delegates at the Convention Bar will enjoy the special guest performer.”