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Ryanair appoints industry veteran as head of sales and marketing

Carol Anne O’Neill is joining Ryanair as head of sales and marketing on January 26 from Falcon/Thomson where she is head of Ireland.

O’Neill has 28 years of experience in the travel industry, having previously worked for XL Airways and Wings Abroad.

She will oversee the Irish budget carrier’s sales and marketing team and activities across 30 countries in Europe and North Africa.

Chief marketing officer Kenny Jacobs said: “Her extensive experience and knowledge will be a key asset to Ryanair, as we continue to roll out our ‘Always Getting Better’ customer experience improvement programme, and grow traffic, routes and tourism across Europe, with more than 90 million people set to fly Ryanair this year.”

O’Neill said: “These are exciting times for Ryanair with plans for extensive passenger growth, digital enhancements and continued customer service experience improvements and I’m looking forward to joining the Ryanair team and the challenges that lie ahead.”

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