A draw for an agent to win a holiday to Iceland is being offered by Regent Holidays during peaks.
Every travel agent booking made during January and February to any destination will be entered to win the trip as the operator marks 50 years of operation in Iceland in 2025.
The prize, to be taken between November 2025 and March 2026, is a three-night stay in Akureyri in northern Iceland.
UK air access to Akureyri has increased this year, with easyJet adding twice-weekly flights from Manchester in addition to Gatwick flights introduced in 2023.
The prize will include easyJet flights, accommodation for two in a 3/4 star hotel and an excursion, such as whale watching.
Agents can expect to hear more about fam trips and events via the Regent sales team and social media channels as part of year-long Iceland celebrations, according to the operator.
Andrea Godfrey, head of Regent Holidays, said: “Iceland is very special to us, never more so than in this 50th year of operation there.
“We started with a limited number of individual packages and have grown our programme to feature over 40 packages and hundreds of hotels today, some of which we have featured since the very beginning, such as the prestigious Hotel Borg in Reykjavík.
“Iceland has always been synonymous with outdoor adventure, epic scenery and a high-quality experience and none of that has changed, though a few small things have – for example beer was illegal when we first started going there.
“We wanted to kick off the new year by celebrating our 50th anniversary with our agent partners, offering this great prize to Akureyri which has become a particular favourite in recent years.
“It has spectacular scenery, a host of activities and a good chance of seeing the Northern Lights so is a brilliant alternative to the popular Golden Circle.”