Budget carrier easyJet has launched a range of initiatives to help passengers travelling this summer, including extra customer service staff and a new call centre in Milan.
The carrier said it has recruited 350 new customer service staff and extended customer service hours for the summer season, so they are now open between 6am and 11pm.
The airline will be stationing head office staff in UK airports to provide additional support to passengers and has introduced new interactive signage in airports.
The carrier will allow customers travelling on early morning flights to drop off hold baggage on the evening before they travel, at Gatwick and Bristol airports.
A hotline for families travelling with children under 12 has also been introduced.
EasyJet said it is expecting to carry 6.2 million passengers this summer but has faced criticism in recent weeks for a rash of flight delays and cancellations.
Guy Hobbs, editor of Which? Travel, said: “We have heard from easyJet passengers who have been treated appallingly by the airline, so steps to improve its customer service are much needed.
“However, it’s not enough just to lay on more customer service agents. Airlines must also fulfil their legal obligations when it comes to informing passengers about their rights to compensation and rerouting, including with rival carriers.
“The government needs to give the Civil Aviation Authority stronger powers so it can hit operators with heavy fines when necessary. Ministers should also drop plans to slash compensation rates for domestic flights.”
More: EasyJet boss defends business model against criticism of flight disruption