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Carrier promotes head of marketing to MD role

Luxury tour operator Carrier has promoted Natasha Towey to the role of managing director. 

Towey replaces Mark Duguid who was recently announced as the new managing director for Kuoni UK.  Towey will continue to report into Duguid when she takes up her new role on January 1. 

Towey has worked for Carrier for 11 years, most recently as head of marketing. 

Duguid said: “I’m delighted that Natasha has accepted the role and that she will also be Carrier’s first female managing director. She is highly experienced, successful and well-regarded in the business and industry. Under her leadership as head of marketing, the strategic change in our marketing approach has had an undeniable impact on our overall success as a business as well as helping us secure marketing-leading status.

“It’s the combination of her vision, expertise and people-first approach as well as her deep affection for the brand that makes her the perfect and natural successor.”

Towey’s career in travel began in marketing for Cresta Holidays. She then went on to become digital marketing manager for Mytravel before joining Carrier in 2011.

Speaking about her promotion, she said: “I’m extremely passionate and proud of what we have already achieved together over the years. Carrier is tended by people who love it, it’s why it has a personal its and culture you won’t find anywhere else.

“I believe there’s something truly special and personal about why we stand out, why we wine awards – and it’s our people and our values. It’s both an ambition and privilege to lead such an established, reputable and successful brand.”

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