News

Celebrity Apex to homeport in Southampton for two consecutive years

Celebrity Cruises has confirmed Celebrity Apex will homeport in Southampton in 2025, after it operates from the UK port next year.

The line announced in November 2022 it would homeport the ship in the UK for the entirety of the 2024 season and has now revealed it will remain there for 2025.

Celebrity Cruises hailed the success of the ship’s 2024 sales and has added more Arctic Circle and Norwegian fjords itineraries for the 2025 season, which are on sale now.

Managing director and EMEA vice-president Giles Hawke told Travel Weekly he has been “surprised” at the level of demand from the North American market, saying: “I didn’t expect the ex-Southampton sailings to appeal as much as they do.”


More: Celebrity Cruises releases ‘most ambitious programme ever’ for 2025-26

Celebrity Cruises reveals name of new Edge-class ship


Hawke praised the performance of UK agents in selling Celebrity Apex, and said the deployment of the ship in Southampton for a second consecutive year “shows our confidence in the UK market”.

“It’s great news that Apex is returning to Southampton for back-to-back seasons,” he said.

“Sales for next summer are looking really strong and demand has been great from both the UK and the north American markets.

“We are ahead of where we thought we would be in terms of 2024 sales for Apex which is why we’re keeping her on for another year.

“I know both customers and agents are going to be really excited that she’s sailing from the UK again.”

Share article

View Comments

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.