Newmarket Holidays’ is offering ‘Discover The World’ discounts of up to 15% as it launches a new TV ad in its turn-of-year campaign.
The peaks campaign starts with a 30-second TV ad, broadcast for two weeks from December 27 [today], with a call to action to visit a travel agent.
The film celebrates the operator’s ‘wishlist’ tours across Europe and the world, with footage of the ruins of Pompeii in Italy, the Grand Canyon in the US, Plaza de España in Spain, Petra in Jordan and Dubrovnik in Croatia.
The ad aims to inspire holidaymakers to discover new destinations, experiences and a different style of holiday, and at the end points viewers to book at their ‘local trusted travel agent’.
The discounts of up to 15% are available on all tours until March 15, 2024.
Head of trade sales Richard Forde said: “This inspiring and visually appealing campaign will drive travellers to discover new experiences, try an escorted tour for the first time, and book with their local travel agent.
“Backed by savings of up to 15% on every tour we offer, this campaign will inspire bookings and get the year off to the best possible start for our travel agent partners.”
The operator’s ‘Discover The World’ discount includes short and long haul escorted tours with departures from 2024 until 2026.
Savings include £322 on August 21, 2024, departures for the new Paradors & Pousadas of Spain & Portugal tour, now from £1,827. Saving of £464 are available on June 19, 2025, departures of On Safari in South Africa – Karongwe, with prices now from £2,631, and discounts of £457 are being offered on October3, 2025, departures of The Blue Ridge Mountains, Washington DC, Charleston & Savannah, with prices now from £2,592pp.