Turkey has launched a learning platform called ‘All in Türkiye’, with free online courses for tourism professionals around the world.
It is designed to offer accurate and up-to-date information about the country’s attractions for travel agents, tour operators and others in the trade.
Industry professionals will be issued with a Türkiye Specialist certificate when they successfully complete the courses.
Tourism professionals registered on the All in Türkiye platform can explore the destination with photos, videos and detailed commentaries – and access marketing and branding resources designed to assist in selling Turkey to holidaymakers.
Initially there are 11 courses, with 13 more expected to be added by March.
Topics covered include safe tourism certification and outdoor and adventure themes, as well as destination-specific courses on places such as Antalya, Izmir and Cappadocia.
Pictured: Antalya Old Town port, by Boris Stroujko/Shutterstock