Unforgettable Travel Group has made two appointments to its senior management team.
Isabel Norman-Butler has taken up the role of head of product while Rebecca Gawley has been named head of public relations.
Norman-Butler spent seven years as Europe regional product manager for Audley Travel before leaving the industry in 2020 to work as a freelance writer.
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In her newly created role, she has been tasked with “maintaining a high standard of product” and overseeing supplier relations, the company said.
Gawley will manage Unforgettable Travel Group’s PR function, including brand positioning, media relations and management of agencies in the UK and US.
The pair will report into chief commercial officer Graham Carter.
“I’m delighted to be back in the world of unique and bespoke travel,” said Norman-Butler. “Unforgettable Travel Group offers such a rich array of product offerings, from luxury small-ship cruising in Croatia to once in a lifetime safaris in South Africa, there’s so many opportunities to explore.
“I can’t wait to work alongside the sales, operations and marketing teams to ensure the very best itineraries are available to our guests.”
Carter added: “We are thrilled to welcome Isabel and Rebecca into these newly created roles within our senior management team.
“Our business is going through a period of significant growth and their luxury travel sector experience will enhance our ability to continuously deliver unforgettable travel experiences.”