Discounted rates and value-added packages will be available as 35 London hotels collaborate to kick-start business after lockdown.
Bookings are available from today (Monday) for Hotel Week London which runs from May 28 to June 6.
The aim is to entice Londoners and British travellers to explore the capital once again.
The packages have been tailor-made for the campaign but many will be extended until the end of June.
Participating luxury properties include Dukes London, Hyatt Regency London, The Churchill, Corinthia and The Dorchester.
Others include The Tower Hotel, The Standard, Ruby Lucy Hotel and Mama Shelter London Shoreditch.
A spokesperson for the promotion said: “The last 12 months have been an incredibly tough time for the UK tourism industry and in particular the London hotel sector.
“By joining forces and working together as a collective, Hotel Week London sends out a stronger message that the city is back, open for business and ready to welcome back British visitors.”