The first hotel within the Hyde lifestyle property portfolio to offer an all-inclusive experience is to open in Bodrum next month.
The hotel is the first to be available for booking via a new digital platform for all-inclusive properties as part of the Ennismore joint venture with Accor.
Hyde Bodrum will be featured by tour operators and sold via the trade, according to a spokesperson.
Rates start at €180 a night with a 25% discount offered for bookings made by April 30.
The brand’s first hotel in Turkey opens on May 1 with 212-rooms and suites plus four villas, five restaurants and bars, a swimming pool, and event spaces.
The adults-only property on Torba Bay will feature DJs and live music together with holistic and wellbeing sessions including yoga, meditation, sound baths, chakra healing and water therapy. A spa is due to open next summer.
Hyde, established in 2005 with the eponymous Hyde Lounge on Los Angeles’ Sunset Strip, plans other openings in London and Perth in addition to existing hotels in Dubai, Miami, Ibiza and Hollywood, Florida.