Ambassador Cruise Line has launched a trade concession scheme that allows travel agents to sail on its Ambience ship for a discounted price.
The scheme includes sailings in the new line’s 2022-23 maiden programme.
Agent fares start from £40 per night and agents will be eligible for a 15% discount on drinks packages and a 25% saving on port parking at Tilbury.
Lisa Jacobs, the line’s head of trade sales, said: “We believe that by allowing our valued trade partners the chance to sail on board our flagship Ambience they will become as passionate as we are about the Ambassador brand, and Ambience.
“We have been delighted by the overwhelmingly positive response to the launch of Ambassador, the first new British cruise line in a decade.
“But throughout it all, at our heart is one clear objective: to always prioritise our guests and trade partners.”
The line’s maiden four-night voyage to Hamburg departs on April 6 from Tilbury. Prices without the trade discount applied lead in from £389.