Globus has launched an incentive offering VIP places on weekend trips to Amsterdam and Dublin.
The ‘Living for the Weekend’ initiative will run until the end of March and automatically enter all agents who make a booking across its brands Globus Journeys, Cosmos Tours and Avalon Waterways into the draw.
The weekend trips will take place in early 2025, with the Amsterdam trip operated by Avalon Waterways and the Dublin trip a mini-Globus/Cosmos tour.
Agents could also win a place on either a Cosmos or Avalon fam trip later in 2025 through the incentive.
Winners will be randomly chosen and announced each week, with other weekend prizes including theatre tokens and dining vouchers.
Globus will also give away regular spot prizes include L’Occitane en Provence and Harvey Nichols products.
This comes as all three brands promote savings available for booking until the end of March for travel in 2025 and 2026.
Cosmos Tours and Globus Journeys have an offer of up to £900 saving per couple on tours across Asia, Africa, South America, and the South Pacific, and up to £700 off per couple on North American itineraries.
Cosmos Tours additionally has a range of fixed price itineraries for 2025 which include flights.
Examples include the seven-day Highlights of the Canyonlands which takes in Bruce Canyon National Park and the Grand Canyon, and the eight-day Ontario and French Canada tour from Toronto to Montreal, both available on selected dates from £1,999 per person.
Avalon Waterways has deals for flight-inclusive river cruises from just £1,999 per person across itineraries including Romantic Rhine, Tulip Time and Danube Dreams and a range of departure airports including Heathrow, Manchester, Edinburgh, and Birmingham.
The river cruise line has also launched its first streaming TV advertising campaign for peaks on Sky AdSmart.
Phil Shipman, Globus UK sales director, said: “We wanted to start 2025 with a bang for our agent partners as we know how hard they work during this peak period.
“Giving them the opportunity to experience our product over a VIP weekend as well as other treats and fam trip places seemed like an appropriate incentive.
“When coupled with the terrific offers available cross Cosmos Tours and Globus Journeys as well as our flight inclusive pricing on Avalon Waterways and Cosmos – we are confident agents will not only find great deals for their customers but also enjoy a great deal to look forward to on the weekend on us.”