The Travel Network Group has launched a new marketing campaign called ‘My Holiday Wishlist’, featuring window displays and social media material.
TTNG, which represents more than 1,000 independent businesses, said this quarter’s campaign aims to captivate customers’ imagination.
Group marketing director Ross East described the initiative as an “incredible concept”, adding: “This campaign allows our members to connect with their customers, understanding their aspirations, and transforming their travel dreams into cherished memories.”
TTNG said members will have received the window campaign, as well as digital material including “social tiles and GIFs”, headers for Instagram and Facebook and TV visuals.
Future material will include video content, personalised brochures and print activity, TTNG said.
Members can find more information about ‘My Holiday Wishlist’ on The Hub, the group’s in-house marketing portal.