Saga is understood to have revived plans to sell its escorted touring holidays brand Titan Travel.
Potential suitors are thought to include Riviera Travel, Travelopia and private equity firms such as ECI Partners and Graphite Capital.
Titan Travel could be worth between £100 million and £150 million, the Mail on Sunday reported, quoting City sources.
Financial advisory firm Duff & Phelps was reported to have been appointed by the over-50s travel and insurance group to carry out the sale.
Titan runs global tours and cruises with a pick-up-from-home service.
This came after reports first emerged last March that Saga was exploring the possible sale of the two brands.
Sags has declined to comment on market speculation.
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