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Shearings caught out by ASA

WA Shearings Holidays has had its knuckles rapped by the Advertising Standards Authority over a national press advert offering trips to Scotland from Manchester.


In the advert, the operator had offered four day breaks from £199 and advised in the small print that additional supplements may apply.


The complaint stemmed from when a customer was told by sales staff that the lowest fare available was for £225 thanks to an additional obligatory flight supplement


Shearings defended itself by claiming at the time of going to press with the advert, the cheap flights were available.


They added a new deal with airlines supplying the flights has rectified this and they can now control the availability of the flights at different prices.


While the ASA welcomed the changes, it also upheld the complaint and told Shearings in future it must ensure there is a reasonable prospect of readers obtaining the holiday package at the advertised price.

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