Hotel brand Atlantis has begun renovation work on its Dubai hotel Atlantis, The Palm.
The three-year $100 million project will include refurbishing 50 of its 1,539 rooms and suites every six weeks and is slated for completion in 2019.
The five-star resort will be kitted out with 49-inch flat screen TVs, and proximity reader key systems and decorated with turquoise carpets which are designed to give the impression of the sea.
Its all day dining restaurant Kaleidoscope is currently under renovation and projects are planned to re-design Ayamna Bar, Nasimi Beach and The Imperial Club.
The work follows Atlantis’ announcement of its nearby second property in Dubai – The Royal Atlantis Resort and Residences – a project that will cost $1.4 billion and offer 231 Residences and 795 new “lavish” guest rooms and suites on over 10 hectares of land.
The hotel had an occupancy rate of 93% in the first five months of 2017, an 11% increase year-on-year, which it puts down to competitive room rates and an increase in guests from Russia, China, India and European countries such as France and Germany.
“We had very strong five months that significantly exceeded our expectations” said Serge Zaalof, chief operating officer at Atlantis Resorts & Residences.
“April was our strongest month to date since the opening. Such a positive start to 2017 is encouraging and with our continued efforts to enhance the guest experience we are confident that the rest of the year will be successful. Our aim is to constantly innovate with the new room offering as well as the re-design of restaurants and bars we will wow our guests and exceed expectations.”