A no-fly explore, tour and cruise programme is to be promoted from today by The Travel Network Group.
The offering is claimed to be unique to the consortium’s 960 members through its Cruise Concierge cruise tour operator, with a prices starting at £659 per person.
The programme incorporates travel by coach from pick up points across the UK, hand-picked accommodation and a cruise.
Added extras, such as free cruise upgrades, refreshment vouchers and no luggage limits, are included.
Tours will take in European destinations including France, Italy, Belgium and Switzerland with the first tour featuring Venice departing next year.
It is the first of six new initiatives being introduced by Cruise Concierge over the next three months, covering:
• Explore, Tour and Cruise
• Unique adventures
• A Taste of Luxury
• The Cruise Collection
• Cruise & Rail
• The River Cruise Collection
Group marketing director, Si Morris-Green, said: “Innovation and exclusivity is at the centre of our Cruise Club Concierge proposition, and this launch is a perfect example of this.
“I am very excited to bring this new and exclusive product to our members which gives them real differentiation in the market that will target existing and new-to-cruise guests to the cruising and touring market.”
Members will be provided with point of sale and marketing material including videos to help them to promote the new offering through their stores and online.
Morris-Green added: “This is the first launch of six new cruise programmes that we will be introducing to the market over the next three months.”