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Spanish tourism board campaign highlights emotional ties to country

The national tourism agency for Spain has launched a video on social media to keep the destination front of mind for travellers during the CPVID-19 lockdown.

Entitled #SpainWillWait, the TURESPAÑA has been published across its social media channels on Twitter, Facebook and Instagram.


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The tourist board said the video is intended to build on visitors’ loyalty to Spain by reminding them of all that can be enjoyed in the country.

“The video looks to convey an evocative idea of Spain, transporting holidaymakers from their homes and strengthening lasting emotional ties with the destination,” it said.

The video content is available in its original language with English subtitles above or in an English version.

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