Virgin Atlantic is offering agents the chance to win pairs of tickets to destinations across its network for seven weeks of the peak selling period.
To qualify, agents will need to make bookings through the VS Flying Hub trade platform between December 15 and February 3.
The incentive was launched with a special virtual event held in partnership with Travel Weekly, at which two agents won places on VIP fam trips the carrier will be hosting to Jamaica and Antigua.
The two winning agents were Sheila Stamp from Travel Counsellors, who will be flying to Jamaica, and Rebecca Hanson from Hays Travel, who will be heading to Antigua.
More: See the moment the two agents were picked
Agents on the Jamaica trip will be staying at Moon Palace and those on the Antigua fam will be hosted by Elite Island Resorts.
Each week from December 15 to February 3, every agent who makes a qualifying Virgin Atlantic booking will enter a draw to win flight tickets or additional places on the fam trips.
Virgin Atlantic has also launched a winter sale, which will run until February 2 and cover travel from December 22 to the end of 2021.
Customers can book with the airline’s flexible booking policy, which allows them to change the dates of travel twice and change names once.
Associated fees will be waived for the changes, though fare difference may apply. The policy applies for original travel dates up to August 31, with travel on alternative dates needing to be completed by December 31.