Airbnb is to collaborate with the Jamaica Tourist Board to promote tourism to the island.

The accommodation sharing giant has 4,000 listings in Jamaica and the average earnings for a host on the island is $2,500 a year.

The partnership agreement aims to bring new opportunities to grow the island’s tourism industry and expand economic opportunities for Jamaicans.

The island’s tourism director Paul Pennicook said: “With this partnership with Airbnb, we will be able to offer a renewed focus on community-based tourism which highlights our biggest asset – our people.”

Airbnb Central America and the Caribbean public policy lead Shawn Sullivan added: “Whether you come to Jamaica for the beaches, the country’s fascinating history and culture, amazing food or warm people, Jamaica has something to offer everyone.

“We look forward to continuing our work with everyone involved in promoting Jamaica as a top travel destination.”