TV stars Ant & Dec have filmed with Tui agents at the company’s Holiday Superstore in Crayford Road, Dartford, as part of a series of social media promotions.
The Geordie pair have been appointed as ‘Happiness Ambassadors’ for Tui as part of a campaign on their social channels @antanddec and @tuiuk over the coming six months.
The first video to be released shows the presenters brainstorming their new job title, with suggestions such as Pint-Sized Geordie Funsters and Happy Chappies, before settling on Happiness Ambassadors.
Other promotional videos will show Ant & Dec – Anthony McPartlin and Declan Donnelly – in the store with Tui retail agents and with cabin crew, showcasing the planning and booking experience, and moments at the airport before a holiday.
Andrew Flintham, managing director at Tui UK, said: “Ant and Dec are the perfect pair to showcase what our Makers of Happy do every day; delivering the best possible experiences for our customers.
“It’s brilliant to be working with Ant and Dec as they really are the happiest people on TV and are already sharing some great ideas on how we can bring even more fun to the holiday experience.”
Ant added: “We have worked successfully with Tui in the past on Saturday Night Takeaway so we were delighted to be invited to become their Happiness Ambassadors and create some fun content around their staff and customers as they plan holidays this year.”
Dec commented: “We have loved working collaboratively with everyone at Tui and getting to know the team even better.”