Jet2holidays gives £13K to help agents’ marketing campaigns

Jet2holidays has handed out £13,000 to five independent travel agencies to spend on marketing, as part of the operator’s luxury competition.

The contest launched two weeks ago and more cash is available to be won before the closing date of Sunday January 30.

Heritage Collection in York and Marple Travel in Hyde each won a £5,000 luxury marketing campaign.

A further three bonus winners – including a homeworker from KB Holidays, Limavady Travel in Limavady and Murray Travel in Elgin – have also received marketing spend up to the value of £1,000 each.

All five winners have also secured a place on a luxury Indulgent Escapes fam trip.

They all entered the competition which invites independent agency partners to decorate their windows or social media platforms with luxury Jet2holidays branding.

Each of the winners have received a ‘Travel Made Simple’ marketing campaign, which is the latest initiative in Jet2holidays’ Partners2Success scheme to support independent agents.

The winners will also be given training and tailored marketing materials that can be used online, in email, on social media and in stores.

Alan Cross (pictured), head of trade at Jet2holidays, said: “Now is the time for independent travel agency partners to get proactive, attract customers and boost their sales – 2022 is the year of the holiday upgrade and our own bookings data reflects this.

“Whether it is upgrading the star-rating of their hotel, upgrading their board basis, or selecting a better room, it is evident that holidaymakers are really looking to indulge themselves this year.

“The opportunity for independent travel agents to sell more luxury holidays to boost sales is huge, so we want to do everything we can to support agents in doing this.

“With only a few days left to enter, we would encourage our trade agency partners to get creative and get involved in the competition to be in with a chance of winning.”

Share article

View Comments

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.