| Journal: TWUK | Section: |
| Title: | Issue Date: 29/05/00 |
| Author: | Page Number: 6 |
| Copyright: Other |
Holidaybreak sees camping bookings fall
Holidaybreak has reported a 7% drop in bookings for its two main camping brands Eurocamp and Keycamp Holidays for the six months to March 31.Announcing a seasonal interim loss before tax of £7.9m compared to £8.3m the previous year, chief executive Richard Atkinson admitted it had been a tough year for the camping market.
The company claimed negative media coverage of the oil spill on the west coast of France along with poorer than expected sales for May and June has affected bookings.
However, Atkinson said increased sales of higher margin mobile homes, along with a strong performance in Germany and cost efficiencies at Keycamp, would mean the group is still expected to improve on the last financial year’s £17.3m profit.
Superbreak and its other hotel-based brands continued to perform strongly with a 21% increase in bookings for the six months to March 31 last year.
Atkinson said the group was still looking to buy niche operators following the £29m acquisition of Explore Worldwide last February.
Oil spill: the company claimed that negative media coverage for France has had a detrimental effect on sales