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Rivals casts doubt on Travelsavers debut




































Journal: TWUKSection:
Title: Issue Date: 24/07/00
Author: Page Number: 8
Copyright: Other











Rivals casts doubt on Travelsavers debut

TRAVELSAVERS has vowed to make an impact in the market despite widespread doubt from the industry. Existing consortia argue that the new marketing company offers nothing new.


ARTAC managing director Julian Foster said: “I’m amazed that anyone should think there is a demand for another consortia. It’s a dilution of effort.”


He added it was “laughable” that large numbers will leave Advantage and ARTAC to join Travelsavers.


Midconsort chief executive Mike Gates added: “It’s starting from scratch in Mayfair offices. Who’s paying for that?


“We went out with our membership requests in May and we’ve had 100% confirmation. My members are comfortable with Midconsort.”


Global founder George Begg said: “It’s badly researched hype. It has to get numbers and volume and it’s competing with established firms in a market that’s nearly closed.”


Travelsavers president and chief executive Jack Maraffi insisted that by directionally selling, the consortium would attract operators.


“Some have already shown interest because of the nature of our programme – we’re dedicated to moving preferred suppliers’ products,” he said.


Travelsavers’ strategy is to earn money from suppliers buying into its products andservices.



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