Journal: TWUK | Section: |
Title: | Issue Date: 06/11/00 |
Author: | Page Number: 126 |
Copyright: Other |
Airtours team ‘hangs out’ to gain feedback
AIRTOURS had the sharpest piece of promotional material at the Kos convention with its plastic coated door hangers which were placed in every delegate’s hotel room.
Shaped like a do not disturb hanger, they carried the slogan ‘Do disturb’. Inside was a picture of all the Airtours people attending the convention, with details of where they were staying and a request for people to go and talk to them.
“We’re here to listen and learn,” it said. This was an encouraging sign from one of the industry’s giants.
Some people, like me, will have had a chuckle and just left them in their room. Others will have put them in the bin or even hung them on their bedroom door for a laugh.
Let’s hope some travel agents who have got issues with Airtours took it up on the offer.