Direct Holidays faces ABTA

Direct Holidays faces ABTA

Direct Holidays faces ABTA’s code of conduct panel this week after its agent-bashing adverts earlier this year.

The most likely outcome is a slap on the wrist and a fine rather than agents’ preferred punishment – the termination of its ABTA membership.

But, most importantly, ABTA must receive an undertaking from Direct Holidays not to attack agents in such a derogatory way again.