It’s a well-known fact that journalists are like
crocodiles, snakes and certain other reptiles. They can last for
days without eating properly, but when the opportunity arises, they
will go into a feeding frenzy until the food runs out
Nowhere can this behaviour be observed more clearly than at World
Travel Market, where trays of canapés are hoovered up by
salivating journalists looking forward to their first decent feed
The prospect of some exotic food and drink makes WTM a bit more
fun, so while you’re making your way around the US pavilion,
use our guide and get to the party before all the usual suspects.
And save us a vol-au-vent while you’re at it.
12pm: in view of its host status for next
year’s US Open golf tournament, North Carolina will have a
golf themed stand, complete with putting range and golf simulator.
All delegates can stop by and enter the competition to win a trip
to the Open, which takes place at the prestigious Pinehurst resort
Travel agents will be able to sign up for the new North Carolina
The eastern seaboard state, still relatively undiscovered in the
1pm: while playing down any reference to
hurricanes, the Sunshine State will be playing up its Native
American heritage, with a special guest from the Florida Seminole
Indian tribe on the stand for the duration of WTM.
There’s also a mega giveaway running throughout the show,
with a $300 shopping spree at the Florida Mall up for grabs, plus
entry for two at the seven parks of the Florida Attractions
Collection. The competition is open to everyone, and will be drawn
“We’ve spent the past few years promoting spa product and
The promotion involves hitting the road in the UK next April
4pm: dedicated followers of fashion
should head over to the Philadelphia Convention and Visitors Bureau
on the Pennsylvania stand from 4pm on the Monday. The city is
promoting its new discount tax-free shopping programme with a
reception on the stand, and may be cracking open a few locally
brewed Rolling Rock beers whilst you’re there. Pennsylvania
will be promoting scenic driving tours throughout the state.
6pm: the Hawaiians will launch their
agent training programme at the show, which rolls out next spring.
Find out what the islands have to offer, and try to time your visit
around the late afternoon – the wine will be open daily from
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