IMPROVING the quality of service at airports will play a key role in raising the standard of the overall holiday experience, operators have stated.
During a debate on consumer demands at the ABTA Convention, both Airtours and Magic Travel Group admitted it was an area of concern.
Their comments came as consumer consultancy The Henley Centre revealed that almost three in 10 people are now prepared to pay to avoid airport check-in queues.
Airtours managing director Richard Carrick described the airport experience as a “black-hole problem”.
He said: “The biggest issue is handling the situation at the airport. We have no control over what happens.”
Magic Travel Group managing director Joanna Edmunds added: “We’ve got to crack this. It has to be fast and efficient.