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US/UK exchange rate fuelling transatlantic demand – 12 Dec 2006

With the prospect of the $2 pound in sight the British market is ‘booming’ to New York and agents are being encouraged to send customers across the Atlantic.


However, with many flights booked direct with airlines, travel agents say they have seen mixed demand for travel across to the States for Christmas shopping or New Year breaks.


NYC & Company vice president of tourism development Fred Dixon said: “The British market is booming for New York City at present as the weak dollar is drawing thousands of travellers into the city looking for bargains.”


Spa Travel partner Paul Dayson said: “We have found a definite interest in the States and people are saying it is a good time to book with the exchange rate but also it is helping places like the Caribbean as most places are tied to the dollar so your money is going further. We have had more enquiries for next year as of this moment.”


However, Bargain Travel Bureau manager Bex Deadman said: “We have not seen an increase of bookings to New York or America generally.  Our strong-spots continue to be India, Australia and SE Asia.”
 



 

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