The Foreign and Commonwealth Office has revised its travel advice for Fiji.
It had warned travellers against all but essential travel to the entire country following a military coup at the beginning of December when military commander, Commodore Frank Bainimarama, seized power.
However, the FCO has now changed the advice to all but essential travel to the capital Suva – four hours away from the destination’s chief resorts.
Fiji Islands Visitor Bureau UK and Ireland representative Jane West said: “The latest advice is a positive start to the New Year – as it deems all parts of Fiji other than Suva are safe to travel to and effectively reopens sales to Fiji.
“As up to half Fiji’s UK bookings are made in the first quarter of the year, we will need to work hard over the coming weeks to ensure we can still capitalize on the key booking period and to take advantage of the increased flight and resort capacity.
“We will be launching an intensive consumer and travel trade offensive over the next weeks to make sure confidence in our lovely South Pacific holiday destination is restored.”
The advice has been changed after Commodore Bainimarama accepted the position of Prime Minister under the reappointed President Iloilo.
Fiji is hoping to attract 57,000 British and Irish visitors this year.
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