The ABTA Convention will come in the context of a “harsh economic wind,” ABTA chief executive Mark Tanzer has said.
The convention, which is being held at the Maspalomas Convention Centre in Gran Canaria, will run from the October 6 to 9 at a time when the industry will be feeling the impact of the current credit crunch.
Tanzer said the timing is right for the industry to come together and s and deal with what could be a “serious outlook” for the economy. He added: “It will be an important time for us to have a convention.”
The programme will help agents and operators look at “What to do with your business to steer through the choppy waters”, he added.
Speakers include the Confederation of British Industry president and chairman of British Airways Martin Broughton who will look at the economy and the future for British business and Centre for Economics and Business Research chief executive Douglas McWilliams who will give his tips on the economic future.
A range of masterclasses are being held including two sessions with Travel Weekly’s sister title Travolution editor Kevin May who will look at how to reach your audience.
ABTA revealed that 300 travel agents, 200 of which are sponsored, are already signed up to the convention which is expecting 1200 people to attend.