Cox & Kings has relaunched its agent website featuring downloadable window posters, online training and an events calendar.
The site went live this week and there are plans to add more content in the coming months.
Previously, the luxury operator’s trade website was a just a hub to log incentives but now hosts presentations and videos; high resolution PDF posters and an events page listing both Cox & Kings own events and those which the operator’s representatives will be attending.
The site will be updated every two weeks and a full online modular training platform will be rolled out in the coming months.
National account manager Greg Thurston said the relaunch tied in with the operator’s e-commerce strategy.
“There are only two of us in sales, so we’re always looking for ways to stay in touch with agents,” he said.
“The old site was pretty basic but the new site will share news about our products, incentives and partnerships.”