Travel wholesaler Tourico Holidays has forged supplier deals with Advantage Rent A Car, the fourth largest rental car company in the US, and E-Z Rent-A-Car.
The expansion of Hotelbeds Group-owned firm’s car hire coverage came as it unveiled enhanced functionality for its distribution clients, allowing them to book cars with an airport pick up and city drop off and vice versa.
Additionally, Fox Rent A Car, Dollar and Thrifty, have established XML connectivity to Tourico’s inventory system.
Tourico today reported a 72% year-on-year increase in overall car rental bookings and a 53% increase in car rental revenue.
The growth is being fuelled by an 87% rise in North American bookings and an 86% leap in European bookings.
Other countries – including Canada, Germany and Argentina – have all more than quadrupled their car rental bookings over the last year, according to the company.
Business development and car rentals director Konni Marshall said: “Tourico is best known for its massive impact on the global hotel industry, but our well-established distribution network and continuously growing inventory of car rental partners puts us in a unique position to become leading players in the car rental sector, as well.
“After a very strong first half of 2017, adding Advantage and E-Z Rent-A-Car allows us to build on the momentum, while offering our clients new low-cost, high-quality options.”
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