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Chairman of Star Alliance marketing group to step down

Jon Danks is stepping down as UK and Ireland chair of the Star Alliance country marketing and communication group after five years in charge.

A new chair of the airline grouping’s unit is due to be elected later this month.

Danks, of South African Airways, has been responsible for the delivery of the a business plan for the region and leading a virtual team of airline members.

He was behind the successful corporate and trade engagement strategies that introduced Heathrow Terminal 2 as the home of Star Alliance carriers at the London hub.

He has also steered a customer, digital and commercial focus, driving the recent launch of a new mobile-optimised website in the UK.

Danks will oversee the election of a new chair of the alliance’s country marketing and communication group to ensure continuity.

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