Mark Warner has called in expert advice over a possible sale.
According to the Financial Times, PricewaterhouseCoopers has been called in by the family-friendly tour operator over a number of approaches made by interested parties.
Both TUI Travel and Thomas Cook have held initial talks with Mark Warner and shareholders of the company have privately asked for strategic advice over a potential sale.
Although one insider close to the deal played down the possibility of a sale, it seems a combination of the recession, the deteriorating exchange rate and the negative publicity generated by the disappearance of Madeleine McCann from one of the operator’s resorts have all hit the company hard.
Mark Warner was founded in 1974 by Mark Chitty and Andrew Searle who still each own a 50% stake in the company now.