Sardinian specialist Sardatur Holidays is expanding its UK offering to Cagliari with direct weekly services from Edinburgh and Manchester with British Airways (BA).

The new service, which commences on May 29 2010 and which will have a club-class cabin will complement the BA service Sardatur offers from Heathrow to the Sardinian capital.

Sardatur Holidays chairman Felice Soru said: “This is a step forward. Southern Sardinia has never been more accessible from the north of England and Scotland and, with an all-BA operation, we are offering the best service, convenient timings and above all, quality.”

Managing director Gianni Bonuglia said: “We are very pleased to be able to offer our clients direct access to Southern Sardinia from the north of England and Scotland.

“There has been a definite gap in the market, particularly from Scotland, with northern clients often having the inconvenience of changing aircraft in London.“