A new Italian air link from Gatwick is being opened by British Airways later in the year.
The airline is to serve Milan Bergamo from September 1 with six flights a week. Fares start at £25 one-way.
BA is also raising winter capacity to Cancun in Mexico to five flights a week.
Bergamo is the closest gateway to Lake Como and driving distance from Lake Garda, as well as the Franciacorta wine region.
Bergamo also borders the Alps, providing access to a number of winter ski resorts.
BA Gatwick managing director Adam Carson said: “Milan Bergamo adds another exciting destination to our Gatwick network and is perfectly located for a city break, a summer visit to the lakes or even a skiing holiday in the Alps.
“From Gatwick we fly to over 70 destinations as our network continues to expand we’re adding new routes designed to appeal to both leisure and business customers.”