His show Up and Along is an interpretation of Bologna in music and light, and is one of many events the city has planned, alongside theatre and dance festivals, art exhibitions and the intriguing world convention of mystery writers.
Italian State Tourist Board UKdirector Edoardo Betti said:”There are 20 major events in the city itself, including the opening of the city’s new congress centre, the women’s library in the former Convent of St Christine and a new museum of music.”
The tourist office expects these events will raise the profile of a city which has long played second fiddle to Florence, Venice and Rome.
Italiatour has reintroduced Bologna in its 2000 Italy for Lovers brochure. The operator dropped the city for 1999 as air fares were too expensive.
Product manager Max Sabatini blamed the price increases on the high number of business travellers using the route. However, with the launch of Go’s service to the city last September, daily return fares starting at £80 are now available. “As a European city of culture, we expect bookings to Bologna to increase by a sizeable amount,” said Sabatini.
Italiatour breaks lead in at £320 for three nights’ bed and breakfast accommodation in a three-star hotel, flying with Alitalia from Gatwick, but this does not include entry to any of the scheduled events.
Magic of Italy also predicts a growth in visits to smaller cities like Bologna, particularly with its repeat clients. Magic’s lead-in price for three nights’ bed and breakfast in a four-star hotel is £299, including return flights and airport taxes.
Citalia is also confident Bologna will be a big seller in 2000. Spokeswoman Amanda Ramsay said:”With all the anticipated publicity around Bologna as a city of culture in 2000, we expect an uptake of around 25%.”
Citalia’s breaks start at £315 for three nights at the Star Hotel Alexander, including flights.
Film director Peter Greenaway is not exactly packing them in at the local multiplex. But with art-house fare like The Draughtsman’s Contract and The Pillow Book to his name, it is not surprising.
But Greenaway should attract a wider audience with his involvement in Bologna’s celebrations as a European City of Culture for 2000.
His show Up and Along is an interpretation of Bologna in music and light, and is one of many events the city has planned, alongside theatre and dance festivals, art exhibitions and the intriguing world convention of mystery writers.
Italian State Tourist Board UKdirector Edoardo Betti said:”There are 20 major events in the city itself, including the opening of the city’s new congress centre, the women’s library in the former Convent of St Christine and a new museum of music.”
The tourist office expects these events will raise the profile of a city which has long played second fiddle to Florence, Venice and Rome.
Italiatour has reintroduced Bologna in its 2000 Italy for Lovers brochure. The operator dropped the city for 1999 as air fares were too expensive.
Product manager Max Sabatini blamed the price increases on the high number of business travellers using the route. However, with the launch of Go’s service to the city last September, daily return fares starting at £80 are now available. “As a European city of culture, we expect bookings to Bologna to increase by a sizeable amount,” said Sabatini.
Italiatour breaks lead in at £320 for three nights’ bed and breakfast accommodation in a three-star hotel, flying with Alitalia from Gatwick, but this does not include entry to any of the scheduled events.
Magic of Italy also predicts a growth in visits to smaller cities like Bologna, particularly with its repeat clients. Magic’s lead-in price for three nights’ bed and breakfast in a four-star hotel is £299, including return flights and airport taxes.
Citalia is also confident Bologna will be a big seller in 2000. Spokeswoman Amanda Ramsay said:”With all the anticipated publicity around Bologna as a city of culture in 2000, we expect an uptake of around 25%.”
Citalia’s breaks start at £315 for three nights at the Star Hotel Alexander, including flights.