A group of former Kuoni staff have established a copywriting, content, PR, design and photography business for travel companies.
The operator’s former senior copywriter and Kuoni Magazine editor, Laura May, has set up MAY Travel Content & Marketing.
The team includes former Kuoni PR manager Jemma Byrne, senior content editor Siobhan O’Halleran and photographer Neil Buchan Grant, a former British Travel Press Photographer of the Year and Travel Photographer of the Year.
May said: “A three-hour round trip to work was affecting my work-life balance so, back in January, I took the decision to leave Kuoni after 12 fantastic years.
“As the pandemic hit, and talented former colleagues took the opportunity for voluntary redundancy, I saw an opportunity to form a team of incredible travel writers, PR managers and designers, creating a content and marketing agency solely for the travel industry.
“The one thing that has been a huge surprise is the number of new tour operators, apps and travel companies bubbling away in the background, waiting to launch when travel takes off again.
“A week after launching, we gained six new clients, from big hotel chains to small start-ups.
“Adversity breeds opportunity and the forthcoming year will be an exciting time to see new brands and ideas come into the travel market. We can be a ready-made content marketing and PR team; or companies can simply give us a shout whenever they need a little extra help.”