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BA sees increase in high-yield premium traffic


BRITISH Airways is raising high-yield premium traffic at the expense of economy bookings.



The carrier reported that February’s business and first-class cabin sales were 11.7% higher last month over the corresponding period last year.



BA said this was the eighth month in a row premium traffic had increased. Economy bookings in February rose by only 1.9%. The figures reflect BA’s policy of cutting back on low-yield economy seats to push premium business.



Airlines within the BA Group carried 3.3m passengers last month, a 5.8% rise on February last year. BA warned that the market continues to be affected by overcapacity and rising fuel costs.


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