STENALine is giving away a new car as an incentive to travel agents to complete a self-study training course.
The eight-page training pack, to be distributed to agents this month, contains details of Stena’s route network, ships, on-board products and in-house tour operator Stena Line Holidays. It also teaches various methods of making a booking.
Agents have to complete a 25-question paper correctly to qualify for a certificate and scratchcard which guarantees a prize. Stena is also giving away holidays, T-shirts and shopping vouchers.
Meanwhile, the company has reported a fall in its pre-tax loss from £39.8m in the first half of 1998 to £17.5m in1999.