Kuoni UK was today confirmed as the latest cruise retail member of trade body Clia UK & Ireland.

All the operator’s 30 stores across the UK have been enrolled.

The addition of Kuoni brings the number of travel retailers in Clia UK & Ireland’s membership to 1,700.

The move follows Kuoni launching a range of stay and cruise itineraries working with a number of cruise lines as it looks to grow cruise bookings through its own retail network.

Clia UK & Ireland director Andy Harmer said: “We are delighted that Kuoni has chosen to join the association and believe our training opportunities will assist the company in positioning their new cruise programme within the market.”

He added: “Kuoni’s membership is recognition of our successful training programme which provides access to unique resources along with inspirational events, networking opportunities and conferences, all of which are accredited City & Guilds.”

Kuoni commercial and product vice president Mark Duguid said: “Having launched our collection of stay and cruise holidays, joining Clia is the next logical step as the association has a wealth of expertise which our personal travel experts will find invaluable.

“We have thousands of potential cruise customers and it’s essential our team are knowledgeable on all aspects of a cruise holiday.”