A fresh wave of TV advertising is due to break today (Tuesday) by Fred Olsen Cruise Lines.
The line is highlighting discounts of up to £1,000 per cabin in a summer cruises campaign.
The brand ad is designed to communicate the “emotion and experience” created by cruising with the company.
The majority of the adverts will be shown on smaller digital channels, but will also run in selected ITV1 regions, including Anglia.
The campaign will run until the end of the week with slots on This Morning, Emmerdale and The Chase.