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Pennicook reappointed as Jamaica tourist board director

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Paul Pennicook has been reappointed director of tourism by the Jamaica Tourist Board (JTB), having previously held the position for three years from 2003.

In the intervening period he was president and chief executive of Couples Resorts, executive vice president of Sandals Resorts, first vice president of the Jamaica Hotel and Tourist Association and sales and marketing senior vice president at Air Jamaica.

Jamaica’s tourism and entertainment minister Dr Wykeham McNeil said: “I am very satisfied with the decision of the Jamaica Tourist Board. Mr Pennicook is a well known figure in Jamaica’s tourism industry and is highly respected at home and abroad.

“As we meet the challenges of modernising the operations of the board and deepening the partnerships with industry players, I am confident that the JTB has found the right man for the job.”

JTB chairman Dennis Morrison said: “Paul was selected for his highly accomplished, well-rounded experience as a hotelier, an airline executive and tourism director.

“He will hit the ground running building on the JTB’s current momentum, thus propelling Jamaica’s success to the next level.”

Pennicook said: “I have gained invaluable experience in the international industry and this will be brought to bear while working on the front lines of Jamaica’s multi-layered hospitality industry.

“Jamaica has always been at the forefront of Caribbean tourism and I look forward to continuing in that tradition.”

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